25 Most Popular Online Shopping Sites and Online Stores 2022 - Articledesk (2023)

Online shopping sites and online stores are here to stay. Almost everyone and their cousins have used an online store to purchase one item or the other before.

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1Most Popular Online Shopping Sites and Online Stores 2022










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Buying online is convenient because you can do it anywhere and at any time. The advanced security measure put in place by the leading fintech companies to make online transactions safer is also a driving factor in more people shopping online.

With the availability of so many options, online shopping can be risky especially when you have to go through several unknown shopping websites and online stores to get exactly what you want.

What if there is a way to know the most popular online shopping websites buy online?

We’ve got you covered.

This article is a definitive list of the best online shopping websites in the world today.

They might not necessarily be the cheapest online shopping sites out there but they are popular destinations for different people when buying online.

Our online shopping sites list covers both the women’s stores for online shopping and online shopping for men.

No matter what you’re looking for when shopping online – electronics, fashion items, beauty products, or any other things – we’ve got you covered with this list.

Here are the top websites for online shopping in the world today:


GS-JJ.com is a custom promotional gift, craft gift company. They have dozens of products such as custom pins, coins, medals, patches, etc. Free design and shipping, no minimum order. More than 20 years of experience operating in the professional field enables them to bring the most suitable customized products for their customers at competitive Prices.

Their main custom websites are also customsticker.com, enamelpins.com, etc


Over the years, Amazon has been leading the way in online shopping, especially for general merchandise. With average monthly traffic of 1.87 billion users, Amazon is the giant when it comes to online shopping.

Amazon sells millions of items from its own warehouses and from sellers all over the world.


eBay is the largest online auction site with average monthly traffic of 817.6 million. Most sellers use eBay to generate extra income by selling items in a wide variety of categories.

Sometimes, sellers create pop-up advertisements by using tools likeAdoricto draw users’ attention and to generate leads.

You can filter your search results by price, brand, color, features, size, customer ratings, and reviews. And if you are on the hunt for the cheapest online shopping sites, eBay is the first online shopping site to check.


Etsy is the online marketplace for products from talented artisans around the world. It has an average monthly traffic of 120.4 million users who buy and sell artistic crafts and goods.

Online shopping on Etsy is basically for innovative homemade products and creative wonders from vintage finds, home décor, clothes, personalized jewelry, and shoes.

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There are lots of good deals on Etsy which makes it an ideal marketplace for buyers and sellers to save and earn extra money on the side.


Since 2017, Inspire Uplift has been providing quality products to customers worldwide at a reasonable cost.

Started all with just a social media page, which now has over 6 million followers, it deals with millions of customers and has allowed small businesses to sell their products with ease.

InspireUplift.com is an online store that has a variety of products, covering areas from the kitchen to the washroom, outdoor to indoor, and also has exciting gears for kids, elders, and youngsters.


Women shopping online will find Overstock to be very interesting as they are focused more on home goods and women products.

These are hot sellers as seen on their homepage. You can sort products by brand, price, and cost of shipping. Looking for cheap online shopping websites for women, then check Overstock.


Wish is an app for finding great shopping deals. With average traffic of 38.7 million people finding deals every month, the Wish App is definitely getting the job done.

25 Most Popular Online Shopping Sites and Online Stores 2022 - Articledesk (1)


If you are looking for the largest online marketplace to source products from China manufacturers, then visit Alibaba.

Alibaba.com connects Chinese exporters with companies from any part of the world. Alibaba is also the biggest e-commerce and online company in China. They are also the world’s fifth-largest internet company by revenue.


On Aliexpress, you’ll get different deals from promotions on clothing, electronics, sports items, and more. Although based in China, the reach of this online retail service is global.

Aliexpress average monthly traffic of 43.3 million is made up of small businesses from China, Singapore, and every other country who are selling products to international buyers online.

Many businesses source products on this platform and drop ship to end clients. It is such a big source for drop shipping that top eCommerce website builders such as Shopify and BigCommerce offer integrations and apps that help you easily find and add products to your store.


Walmart.com is an extension of the American retail store, Walmart, a chain of hypermarkets, discount departments, and grocery stores based in the US. Walmart is the largest department store retailer in the United States.

They feature great selections of high-quality products at low prices. Walmart.com provides the best online shopping experience to over 339 million users every month


Students buy a lot of goods online every single day. And for them, custom writing services, like CustomWritings, where they canorder essays online, have become the most popular shopping sites. When you have no idea how to handle academic papers, it is very convenient to have some experts by your side and purchase the needed paper safe and plagiarism-free.


Sears is an American chain of department stores and an integrated retailer. The over 26.1 million people who visit Sears.com every month have access to full-line and specialty products spread across all their stores in the US.


Kohls is an American department store with an online presence.

Products like jewelry, clothing, bedding, beauty products, footwear, furniture, housewares, and electronics are available online and in their physical stores. The average monthly traffic to Kohls.com is 40.4 million users.


Costco Wholesale is a multibillion-dollar global retailer that provides quality brand name merchandise at the best possible prices.

Although Costco started in the US, they have warehouse club operations in eight countries and have average traffic of 42.1 million people visiting their website every month.


Target is the second-largest department store retailer in the United States.

Target.com has an average traffic of 117.4 million people shopping for high quality and trendy merchandise at competitive prices. If you are looking for an upscale discount retailer online, check out Target’s digital channels.


Asos is the favorite online fashion store for fashionable young adults. As a British online fashion and cosmetic retailer, Asos is a big name in the online fashion stores category.

On Asos, you’ll find clothing, accessories, and fashion deals from over 850 popular brands with free shipping from fulfillment centers in the UK, US, and Europe.


Brooklinen is a popular direct-to-customer company that sells luxury bedding at accessible prices: luxury bed sheets, pillows, comforters, blankets, etc.

They are popular for the quality of their materials, and affordable prices of their products.


BHLDN is an American online store retailer for brides and bridesmaids. A wedding dress e-commerce store with classic styles of wedding dresses, bridal accessories, bridesmaid dresses, and wedding décor.

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BHLDN.com is owned by Urban Outfitters and a sister brand to Anthropologie.


Cuyana is an online store for modern women shopping online for minimal and high-quality clothing, bags, and accessories.

Although, not a major retailer for women shopping online, Cuyana is a pioneer of the “lean closet” movement built on quality.


One of the online shopping sites in Nigeria where you can shop for books, electronics, home appliances, phones, computers, fashion, and other items.

You can get daily deals on Konga Mall which allows businesses in Nigeria to showcase their products online. In just a short time of its existence, Konga.com is quickly becoming the engine of online shopping in Africa.


This is another online shopping website based in Lagos, Nigeria. Jumia is a system of online commerce, marketplaces, and classified websites with a presence across 14 African countries.

Jumia.com is mainly known for its range of appliances, hardware, and fashion items.


Wayfair is an American e-commerce store that sells home goods from over 10,000 suppliers. Wayfair.com is one of the world’s largest online selections of furniture, home furnishings, décor, and goods.

Looking for the perfect home product at a good price, think Wayfair.


Genuine People, a fashion and lifestyle online retailer based in San Francisco and Shanghai, is the indie version of Zara.

Zara die-hards and lovers of the indie fast fashion movement will definitely love Genuine People. Genuine People have reasonably priced on-trend pieces under $30 for everyone throughout the year.


Everlane is one of the online cloth retailers in San Francisco, California, and New York City.

From Everlane shoes to their new arrivals, you are definitely going to get the most beautiful modern essentials from the best factories in the world without the traditional markups.

Everlane is a leader in basic apparel like cozy cashmere, comfy knits, or your new work uniform. When it comes to price transparency online, Everlane is the place to go.


The Garmentory marketplace is an assembly of the world’s top indie boutiques online.

It connects over 500 traditional brick-and-mortar boutiques and over 3000 emerging designers throughout the world to shoppers online.


This is a popular online sports store with headquarters in Herzogenaurach, Germany. Adidas is the largest sportswear manufacturer in Europe and the second-largest in the world.

Adidas outlets in the UK, the US, and other countries sell Adidas originals like women’s shoes, men’s shoes, and other sporting gears online.


Free People is another urban American bohemian apparel and lifestyle retail company for women. They sell clothing, accessories, intimates, shoes, and swimwear for women in over 1,400 departments and specialty stores.

There you have it. Let us know what you think about our list of the most popular online shopping sites in the world. Don’t forget to share this article with your network.


One of the things that differentiate Zappos from the other online shopping sites on this list is their exemplary customer service.

The online shopping industry is filled with many good stories submitted by different customers of Zappos. On Zappos, you’ll find women’s apparel, kids’ clothing, men’s shoes, and items from specialty shops.

5/5 - (2 votes)


What are the most visited online retail websites worldwide in 2022? ›

Amazon.com had a monthly traffic of almost 3.2 billion visitors in 2022, followed by eBay.com with nearly 590 million visits on each month.

What are some facts about online shopping 2022? ›

21% of global retail sales are online as of 2022. In 2020, there were at least 2.14 billion people who shopped online globally. As of 2022, at least 75% of consumers shop online at least once a month. It's estimated that in 2022, global e-commerce retail sales reached $5.7 trillion.

What is the most popular online shopping site? ›

amazon.com is ranked number 1 as the most popular website in the eCommerce & Shopping category in February 2023. The average amount of time that users spend on the website is 00:07:07 minutes, and they see, on average, 9.14 pages per visit.

How many online stores are there 2022? ›

Essential Ecommerce Stats & Facts

There are 1.8 million online retailers that operate in the US and 7.1 million globally. Around 2.05 billion people per year buy a product online. The value of ecommerce sales worldwide reached $3.5 trillion in 2019. Amazon holds 49% of the US ecommerce market share.

What are people selling online in 2022? ›

  • The best products to sell online in 2022.
  • Consumer electronics and accessories.
  • Baby and child care.
  • Pets and animal care.
  • Travel accessories.
  • Jewelry and fashion accessories.
  • Health and beauty.
  • Smartphone accessories.
Feb 24, 2022

How popular is online shopping 2022? ›

Online Shopping Statistics: General

In 2022, there were 268 million online shoppers in the United States. This number is projected to increase to almost 285 million online shoppers in 2025. But Americans aren't the only ones who shop online. People all over the world understand the benefits.

What is the most popular online shopping site in USA? ›

1. Amazon. Founded in the US in 1994, today, Amazon is the undisputed leader in the retail segment across the world. The platform started as an online bookstore that later diversified to a range of products, including electronics, apparel, media, furniture, food, toys, and jewelry.

What is the most popular online store in USA? ›


Which is the best online shop in USA? ›

Best Online Shopping Websites of 2023
  • Best Overall: Amazon.
  • Best for Online Bidding: eBay.
  • Best for Handmade Goods: Etsy.
  • Best for Comparing Sellers: Google Shopping.
  • Best for Home Goods: Overstock.
  • Best for Clothes and Shoes: Zappos.
  • Best for Cheap Items: Wish.
  • Best for Designer Products: Nordstrom.
Feb 17, 2023

Which is the safest online shopping? ›

Look for HTTPS. Many websites will display a lock symbol in the address bar. This is most commonly seen on the payment page of an online store. This means the website is using an HTTPS connection, which makes it safe to enter your information.

Which online shopping is best and cheap? ›

Best Online Shopping Apps That You Should Check Out
  1. Amazon. The e-commerce platform has become synonymous with the shopping experience. ...
  2. Myntra. Myntra is a household name for fashion shopping in India. ...
  3. Flipkart. Another well-known e-commerce platform is Flipkart. ...
  4. AJIO. ...
  5. Meesho.
Feb 28, 2023

Who shops online the most in the US? ›

Millennials and Gen Xers are the biggest online shoppers, with 67% of millennials and 56% of Gen Xers preferring to shop online versus in a brick-and-mortar store. Part of the reason you see these two segments of the population spending more money online is that they spend more time shopping online.

How popular is online shopping today? ›

Over 2.14 billion shoppers now buy items online, which is a significant increase from just a few years ago. With the current world population of 7.9 billion, it means that 27% of all people that are alive are digital buyers.

What is biggest online shopping event? ›

1) Black Friday

Arguably the most famous and established shopping day, Black Friday is the day after Thanksgiving in the US, and Black Friday sales have traditionally been running since the 50s. Black Friday started gaining international popularity from around 2010.

How many shop online in the US? ›

A recent study shows that there are 218.8 million online shoppers in the US in 2023 spending an average of $5,381 per person. The number of digital shoppers is set to increase in the coming years. In 2024, experts expect there to be 223 million ecommerce shoppers.

What are the hottest items to sell online? ›

50 Top Trending Products to Sell Online At Your Ecommerce & Dropshipping Store in 2023
  • LED Submersible Lights.
  • Scented Candles.
  • Beanies.
  • Portable Projector.
  • Bluetooth Speaker.
  • Smart Watch.
  • Temporary Tattoos.
  • Bookends.

What are the hot selling items in 2022? ›

30 Trending Products To Sell in 2022
  • Laser hair removal.
  • Head scarfs.
  • Detangling hair brushes.
  • Hair wigs.
  • Barrettes. 3 Women's fashion trending products.
  • Straight-leg jeans.
  • Swimsuits.
  • Athleisure. 4 Weight loss trending products.
May 5, 2022

What products are trending 2022? ›

17 Trending products to sell online in 2022
  • Toys.
  • Shoes.
  • Pens and pencils.
  • Decorative bottles.
  • Drills.
  • Cutters.
  • GPS navigation systems.
  • Bras.

Which shop is best online 2022? ›

What are the top 10 online shopping sites?
  • American Eagle & Aerie.
  • ILIA.
  • Kylie Cosmetics.
  • Nasty Gal.
  • Urban Outfitters.
  • The Frankie Shop.
  • Fashionphile.
Jan 4, 2023

How are people shopping in 2022? ›

The majority (71%) of livestream watchers have bought something on social, and 48% anticipate buying more through in-platform shopping features in 2022. But the impact depends on your audience. More than half of Gen X shoppers (61%) expect to tune in to live video over the coming year, compared to only 44% of Gen Zers.

What is the future of shopping 2022? ›

In 2022, worldwide retail sales are poised to grow 5% year-over-year (YoY) to exceed $27.33 trillion. Although ecommerce spending growth is expected to slow considerably—due, in part, to the rebound of brick-and-mortars—the channel will still account for more than 20% of total global retail.

What is the 10 example of e-commerce? ›

Online stores like Amazon, Flipkart, Shopify, Myntra, Ebay, Quikr, Olx are examples of E-commerce websites.

What is the biggest online shopping day in the US? ›

E-commerce holiday season revenue in the U.S. 2019-2022, by shopping day. Although in decline from the previous year, Cyber Monday is the shopping day with the highest e-commerce sale revenue in the United States, amounting to 10.7 billion U.S. dollars in 2022.

What is a popular US shopping store? ›


What are the 2 biggest online retail companies? ›

Amazon.com is leading the U.S. e-commerce market, with e-commerce net sales of US$125,844 million in 2021 generated in the U.S., followed by walmart.com with US$46,446 million.

What are the top 3 most popular shopping apps in the US? ›

App App NameChange Daily change of Store Rank.
1Temu: Shop Like a Billionaire=
2SHEIN-Fashion Shopping Online=
3Walmart Shopping & Grocery=
46 more rows

What is best to buy in USA? ›

  • Apple products in general.
  • Electronics in general.
  • Beauty Products (makeup, skincare, haircare)
  • Vitamins and Supplements.
  • American-brand clothes (The North Face, Guess, Polo Ralph Lauren, Tommy Hilfiger, Abercrombie, Hollister, Levi's, GAP, Calvin Klein)
Feb 16, 2023

Who is best online shops? ›

1. Amazon. Everybody has heard of Amazon; such is the reputation of the huge online retailer. Founded in the United States by Jeff Bezos in 1994, Amazon started off selling books before diversifying its inventory to include just about everything today.

Is online shopping is safe or not? ›

For the most part, yes: online shopping is a safe activity. It can be individuals themselves and their internet and online shopping habits making it unsafe. And that is exactly what cybercriminals rely on. They rely on you not knowing how to identify and avoid phishing emails.

Is ordering online on a phone safe? ›

The Risks of Shopping on Your Phone

Shopping by phone carries many of the same risks as shopping online using your home computer. The main concern in both cases is that the payment and personally identifiable information you share could lead to identity theft and fraud.

What are 4 tips for safely shopping online? ›

How to Shop Safely Online
  • Always place orders from a secure connection. ...
  • Know the merchant and their reputation. ...
  • Avoid offers that seem “too good to be true” ...
  • If you are buying a Gift Card, read the Terms and Conditions. ...
  • Don't use an e-store that requires more information than necessary to make the sale.

Which website sells cheap products? ›


They offer you best price with free shipping. Snapdeal is another popular online site which is known for their offers and deals on restaurants, spas, travel and others categories products. They gives the best deals in pricing.

Where is the cheapest place to buy household items online? ›

If we include the cost of Amazon Prime, Walmart Plus and Kroger Boost, Kroger stays the cheapest, but Walmart takes second place and Amazon becomes the most expensive option.

How to find the cheapest items online? ›

The top 30 price comparison websites and apps
  1. Google Shopping. Google Shopping is probably the largest and best-known comparison shopping engine. ...
  2. PriceGrabber. PriceGrabber is owned by Connexity. ...
  3. Shopping.com. ...
  4. Become. ...
  5. Camelcamelcamel. ...
  6. BuyVia. ...
  7. ShopSavvy. ...
  8. 12. Yahoo Shopping.
Jan 3, 2023

What do consumers buy most online? ›

Per this Statista statistic, books, movies, and games is the product category with the most online purchase preference. This is another reason why we've seen brands like Spotify, Netflix and Disney+ become increasingly popular with consumers.

What are the biggest online industries in 2022? ›

In 2022, the world's biggest online industries will be e-commerce, online gambling, social media, search engines, entertainment, and advertising. With the growth of mobile devices and the ever-increasing need for web-based services, these industries are set to continue booming in the coming years.

Who is the largest retail market in the world 2022? ›

Keeping within these guidelines, Walmart continues to be the world's largest retailer, both domestically and internationally, with a significant commitment to a new online marketplace and fulfillment model.

What are the top ecommerce markets 2022? ›

As of June 2022, Amazon accounted for 37.8 percent of the U.S. e-commerce market, making it by far the leading online retailer the country. Second place was occupied by the e-commerce site of retail chain Walmart, with a 6.3 percent market share, followed in third place by Apple, with 3.9 percent.

Which are the largest ecommerce markets 2022? ›

China continues to lead the global ecommerce market, accounting for 46.3% of all retail ecommerce sales worldwide, with total online sales just over the $2.8 trillion mark in 2022. It also has the world's most digital buyers, 842.1 million, representing 39.4% of the global total.

What are the top 5 largest retail market in the world? ›

Amazon.com Inc, Walmart Inc, The Home Depot Inc, Alibaba Group Holding Ltd, and Costco Wholesale Corp are the top 5 retail chains in the world in 2021 by market capitalization (as of Sept 30, 2022).

Who is the #1 retailer in the world? ›


What are the rising retail trends 2022? ›

While there are plenty of strategies to choose from, four of the top retail marketing trends for 2022 center on personalization, customer retention, demand shaping through promotions, and planning for a world without cookies.

What are the top 5 trends in e-commerce? ›

Ecommerce trends 2023
  • Online shopping growth steadies. The dust has settled on the exploding ecommerce market, but brands now find themselves up against global competitors.
  • Social media is taking over commerce. ...
  • Digital advancements revolutionize social media.

What are the 4 trends that will define e-commerce in 2022? ›

Align with these ecommerce marketing trends

Buy now pay later. Headless CMS. Conversion rate optimization. Serverless architecture.

What are the largest online shopping markets? ›

The world's top online marketplaces
#NameProduct Category
84 more rows
Feb 1, 2023

What is the fastest growing eCommerce 2022? ›

Apple.com was the fastest growing e-commerce website in 2022. The global domain of the big tech company saw its average annual traffic grow by over 262 percent, outdoing even the fashion marketplace shein.com at about 75 percent. Ozon.ru ranked third with a traffic growth of nearly 66 percent.

What is the latest trend in eCommerce? ›

As mobile devices are nearly universal, providing mobile payment solutions has become among the top eCommerce trends worldwide. In 2021, digital or mobile wallets accounted for 49% of global eCommerce transactions and were expected to facilitate about 53% of all eCommerce transactions by 2025.


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